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Web Analytics Association
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Press Releases - Web Analytics News for Web Analytics Association

 
The top 50 press releases in our database are displayed below.
 
49 Record(s) Found. Displaying Page 1:
Web Analytics Association Announces Upcoming December Webcast: “5 Dos and Don’ts for Behavioral Segmentation, Targeting & Interactive Marketing”
Release Date: 19-Nov-08
Author or Contact: Carla Vicens
Category:  WAA  Subcategory:  Events
Wakefield, MA – November 19, 2008 - The Web Analytics Association (WAA) is pleased to introduce its latest upcoming Webcast, “5 Dos and Don'ts for Behavioral Segmentation, Targeting & Interactive Marketing.” The discussion, set to take place Thursday, December 4, from 12:00 to 1:00 p.m. EST, will be led by Gary Angel, co-founder, president and chief technology officer of Semphonic, and Anil Batra, chief analytics officer of Ascentium, both well ...

Click to read Web Analytics Association Announces Upcoming December Webcast: “5 Dos and Don’ts for Behavioral Segmentation, Targeting & Interactive Marketing”


ClearGauge Partners with ZoomRank to Deliver Next Generation Search Engine Optimization (SEO) Analytics
Release Date: 11-Nov-08
Author or Contact: Scott Johnson
Category:  Vendor  Subcategory:  Corporate Sponsors
ClearGauge (www.cleargauge.com), a leader in online marketing, web analytics, web renovation/design, and SEO services, has partnered with ZoomRank (www.zoomrank.com), a web-based service that monitors search engine rankings, to deliver a new standard SEO analytical measure - "average rankings." This is a more stable and reliable measure of search engine rankings than comparing two static rankings, on the first day of every month, for instance. ...

Click to read ClearGauge Partners with ZoomRank to Deliver Next Generation Search Engine Optimization (SEO) Analytics


First Ever Public Study Concerning Business Oriented Social Network Giant LinkedIn.com
Release Date: 7-Nov-08
Author or Contact: Tom Anderson
Category:  Vendor  
Not All Social Network Users Alike – Four Types of LinkedIn Users – Which Type are You?

Click to read First Ever Public Study Concerning Business Oriented Social Network Giant LinkedIn.com


The New York Times, ForeSee Results, EpikOne, and TrackSet Demonstrate Leadership in Analytics by Joining Web Analytics Association
Release Date: 4-Nov-08
Author or Contact: Web Analytics Association (WAA)
Category:  WAA  Subcategory:  Corporate Sponsors
Today the Web Analytics Association (WAA) announced its newest corporate members: EpikOne, ForeSee Results, the New York Times and TrackSet. These organizations join more than 40 corporations dedicated to promoting a global understanding of web analytics.

Click to read The New York Times, ForeSee Results, EpikOne, and TrackSet Demonstrate Leadership in Analytics by Joining Web Analytics Association


eMetrics Marketing Optimization Summit Announces Call for Speakers and Advisory Board for Toronto Conference, March 29-April 1, 2009
Release Date: 20-Oct-08
Author or Contact: Carla Vicens
Category:  Vendor  
Today, the eMetrics Marketing Optimization Summit announced the date and call for speakers for its Toronto, Ontario conference. Taking place March 29 through April 1, 2009, the Toronto event aims to builds upon the success and lessons learned in the 2008 eMetrics Summit Series offering a big-picture view of optimizing online marketing value and impacting overall marketing and business strategy and tactics.

Click to read eMetrics Marketing Optimization Summit Announces Call for Speakers and Advisory Board for Toronto Conference, March 29-April 1, 2009


AT Internet - XiTi names Nicolas Babin COO and Executive Vice President Marketing
Release Date: 9-Oct-08
Author or Contact: Lénaïck Guerin
Category:  Vendor  
AT Internet reinforces its international development strategy with the arrival of Nicolas Babin and the opening of offices in London and Munich.

Click to read AT Internet - XiTi names Nicolas Babin COO and Executive Vice President Marketing


XiTi gives way to AT Internet
Release Date: 1-Oct-08
Author or Contact: Lénaïck Guerin
Category:  Vendor  
AT Internet announces its new positioning and its new international development strategy

Click to read XiTi gives way to AT Internet


AT Internet opens its first German office in Munich
Release Date: 18-Sep-08
Author or Contact: Lénaïck Guérin
Category:  Vendor  
Web analytics specialist, AT Internet, strengthens its position with new features dedicated to global accounts and develops its activity in Europe

Click to read AT Internet opens its first German office in Munich


Web Analytics Association Announces New Board Member
Release Date: 19-Aug-08
Author or Contact: Carla Vicens
Category:  WAA  Subcategory:  Board of Directors
The Web Analytics Association (WAA), the global advocate for the online marketing analytics profession, today announced the election of Dennis R. Mortensen, director of data insights at Yahoo!, to its Board of Directors. Dennis will serve through May, 2010. The WAA Board includes individuals from across the U.S., Canada and Europe, and it reflects the wide range of industry experience and expertise that make up the growing marketing analytics ...

Click to read Web Analytics Association Announces New Board Member


Leading Marketers Announce Three Days of Seminars on Copywriting, Website Optimization, and Mobile Web Marketing, This June in New York City
Release Date: 15-May-08
Author or Contact: Lennart Svanberg
Category:  Vendor  
FutureNow, Inc. (FUTR.OB) and IMC (Internet Marketing Conference) will offer three seminar-style training events for professionals involved in the planning, execution and optimization of new media campaigns. The events will take place over three days, from June 2nd through June 4th, in New York City.

Click to read Leading Marketers Announce Three Days of Seminars on Copywriting, Website Optimization, and Mobile Web Marketing, This June in New York City


Nedstat and GX join forces
Release Date: 15-May-08
Author or Contact: Floor Verbeek
Amsterdam, 15 May 2008 – Two leading Dutch software suppliers – GX and Nedstat – have joined forces. Nedstat, leading in web analytics, and GX, supplier of GX WebManager, the leading platform for web content management, have jointly developed a flexible solution for users to easily measure and gain insight into online visitor behaviour.

Click to read Nedstat and GX join forces


Web Analytics Association Announces New Board Of Directors
Release Date: 5-May-08
Author or Contact: Carla Vicens
Category:  WAA  
San Francisco, CA – May 5, 2008 – The Web Analytics Association (WAA), the global advocate for the online marketing analytics profession, today announced the newly elected directors for 2008-2009. Comprised of individuals from across the US, Canada and Europe, the Board reflects the wide range of industry experience and expertise that make up the growing marketing analytics profession. WAA Chairman Jim Sterne said, “The WAA is growing and ...

Click to read Web Analytics Association Announces New Board Of Directors


Web Analytics Association Announces “Base Camp” Educational Workshops in Conjunction with the eMetrics Marketing Optimization Summit in San Francisco
Release Date: 29-Apr-08
Author or Contact: Carla Vicens
Category:  WAA  Subcategory:  Events
Learn from Industry Experts the Latest Trends, Tips and Techniques of Web Analytics

Click to read Web Analytics Association Announces “Base Camp” Educational Workshops in Conjunction with the eMetrics Marketing Optimization Summit in San Francisco


NEDSTAT INTRODUCES MOBILE ANALYTICS
Release Date: 24-Apr-08
Author or Contact: Floor Verbeek
Category:  WAA  
Amsterdam, 24 April 2008 – Nedstat announces the release of mobile analytics providing Sitestat users with an in-depth view of mobile browsing and conversion. New reports about phone brands and types, screen sizes, browsing behaviour and mobile conversion are integrated with existing Sitestat web analytics reports giving users a clear comparative view of mobile and regular website activity.

Click to read NEDSTAT INTRODUCES MOBILE ANALYTICS


The Web Analytics Association and the Interactive Advertising Bureau Increase Collaboration on Web Metrics Standards
Release Date: 21-Apr-08
Author or Contact: Carla Vicens
Category:  WAA  
WASHINGTON, DC-- April 21, 2008 -- Today the Web Analytics Association (WAA) and the Interactive Advertising Bureau (IAB) announced their intention to work more closely together to increase consistency and clarity around Web metrics standards. Both organizations have independently made strides toward the standardization of terms commonly used in the advertising and analytics fields. The purpose of the new partnership is to better communicate the ...

Click to read The Web Analytics Association and the Interactive Advertising Bureau Increase Collaboration on Web Metrics Standards


New Certificate in Web Intelligence Addresses Global Need for Education in Web Analytics and Online Marketing Optimization
Release Date: 3-Apr-08
Author or Contact: Carla Vicens
Category:  WAA  
IRVINE, CA – April 3, 2008 – Today the University of California, Irvine Extension, along with the Web Analytics Association (WAA) and the University of British Columbia (UBC) Continuing Studies announced outstanding momentum and student response for its Certificate in Web Intelligence program. Released in Q4 2007, the online program offers students a comprehensive set of Web marketing, Web analytics, online marketing optimization and online ...

Click to read New Certificate in Web Intelligence Addresses Global Need for Education in Web Analytics and Online Marketing Optimization


Web Analytics Association Invites SES New York Attendees to “Come Eat and Delete” on March 17
Release Date: 10-Mar-08
Author or Contact: Carla Vicens
Category:  WAA  Subcategory:  Events
NEW YORK – March 10, 2008 – On day-one of Search Engine Strategies in New York, the Web Analytics Association (WAA) will host a networking event for WAA members and attendees. At 3:15 p.m. on March 17, WAA members and attendees are invited to an informal half hour networking event. Prizes and cookies will be on hand. The networking event, “Come Eat and Delete,” will immediately follow the 2:00 p.m. presentation, “Web Analytics: Measuring ...

Click to read Web Analytics Association Invites SES New York Attendees to “Come Eat and Delete” on March 17


eMetrics Marketing Optimization Summit Named the Official Conference of the Web Analytics Association
Release Date: 10-Mar-08
Author or Contact: Carla Vicens
Category:  WAA  
WASHINGTON, DC – March 10, 2008 – The Web Analytics Association (WAA) is pleased to announce the eMetrics Marketing Optimization Summit as its official conference. Moving forward, WAA members will receive a 15 percent discount on conference registration. Preceding each Summit, the WAA holds regional community meetings and educational WAA Base Camp workshops, which introduce new practitioners to web analytics tactics and processes. The ...

Click to read eMetrics Marketing Optimization Summit Named the Official Conference of the Web Analytics Association


Eric T. Peterson on Objectives, Definitions and Emerging KPIs -- New White Paper Explores Metrics for Online Video
Release Date: 25-Feb-08
Author or Contact: Ulrike Ziegler
Category:  Vendor  
Amsterdam, 25 February 2008 – Nedstat announces the publication of 'Measuring Multimedia Content in a Web 2.0 World', a white paper authored by Eric T. Peterson of Web Analytics Demystified and co-authored by Michiel Berger, Chief Innovations at Nedstat.

Click to read Eric T. Peterson on Objectives, Definitions and Emerging KPIs -- New White Paper Explores Metrics for Online Video


Over 70% Plan to Increase Spending on Web Analytics Training and Consulting According to the Web Analytics Association Industry Outlook Survey
Release Date: 17-Jan-08
Author or Contact: Carla Vicens
Category:  WAA  
WASHINGTON, D.C. – January 17, 2008 – Today, the Web Analytics Association (WAA) announced the results of its 2008 Industry Outlook Survey of over 500 marketing and analytics professionals. The survey results, presented in a WAA webcast today at 12:00 p.m. EST, uncover unique insights about the major issues, challenges and investments in web analytics in 2008. Overall, nearly 70 percent of respondents indicated that they plan to increase their ...

Click to read Over 70% Plan to Increase Spending on Web Analytics Training and Consulting According to the Web Analytics Association Industry Outlook Survey


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